QPRC is offering the following course to our local businesses, to assist in navigating the current crisis and positioning themselves to continue trading and maximise opportunities when the situation eases.
Although the course has started, it is not too late to join.
- Current business environment and opportunities
- Where to invest your time and effort for maximum results
- How to merge offline and online strategy
- Maintaining your customer base
- How to maximise online efforts
- How to adjust messaging to customers
- Content strategies
- Online tools available
The course includes twelve online modules, each with multiple lessons and live online events. Participants will have the opportunity to ask questions and learn ideas from other businesses in similar positions.
Business owners will explore technology that can be accessed quickly, with little or nor cost. The course covers strategy development across marketing, communications, product and service fulfilment.
This course is facilitated by Grant Hartley, of Brandlocal. Grant has taught extensively on small business resilience and has worked with local councils for over eight years, training in small business marketing and strategy development. He is an expert in content strategy and campaign management.